WCUI’s Stealth Mark Appoints Vice President of Sales and Marketing
Marketing and sales strategies to launch immediately
SCHAUMBURG, IL – July 9, 2015 (GLOBE NEWSWIRE) -- Wellness Center USA, Inc. (OTCQB: WCUI), today announced the appointment of Ms. Lee Anne Patterson to the position of Vice President of Sales and Marketing at StealthCo, Inc. (dba: Stealth Mark), a wholly-owned subsidiary of Wellness Center USA, Inc. (WCUI). Fulfillment of this role will drive a major and focused expansion of marketing and sales efforts regarding Stealth Mark’s premier brand security technology.
Ms. Patterson brings to Stealth Mark over twenty-five years of experience as a marketing and sales strategist with extensive expertise in building results-oriented programs for corporations leveraging motorsports, a résumé providing her with a wealth of diverse relationships and knowledge within numerous vertical market spaces, including the Pharmaceutical industry, a prime target of illicit counterfeit and diversion activities. She is a graduate from Auburn University, with a Bachelor’s degree in Mass Communications, with career highlights including time spent as an IndyCar team co-owner and manager and as the Series Director and Marketing Manager for Carroll Shelby’s Dodge Shelby Pro racing series.
“I was completely impressed with the Stealth Mark® authentication technology. While simple to use, it remains difficult, if not impossible to compromise,” stated Patterson. “There is a plethora of applications available, but Stealth Mark provides an important technological step, particularly in the pharmaceutical sector where patient lives are at stake. Stealth Mark should become the new gold standard in the world of authentication as it has already proven itself as a highly effective solution with existing clients,” she added.
Stealth Mark® technology is applicable to a wide-range of industries affected by counterfeiting, diversion, and theft, including; Pharmaceuticals, Defense, Automotive, Electronics, Technology, Consumer and Personal Care Goods, Designer Products, Beverage/Spirits, and Aerospace, and many others. In 2012, counterfeit Auto Parts accounted for $4 billion in the US and $12 billion globally, Electrical Parts were $15 billion, and Personal Care was $4 billion in the US. Furthermore, over 8% of the medical devices in circulation are believed to be counterfeit, Aerospace & Defense accounted for 520,000 counterfeit parts in the US, and greater than 5% of wines sold on the secondary market are counterfeit.
“We find Ms. Patterson to be an excellent fit to our organization’s strategies and values, and we are confident she will play a major role in reaching and surpassing our goals. We’re delighted to welcome her to the team”, stated Rick Howard, President and CEO of Stealth Mark. “Ms. Patterson’s extensive experience in Marketing and Sales, her active background in the realm of Motorsports (the most widely followed sport in the world), and work with the National Pain Foundation brings a wealth of pertinent associations and knowledge to our marketing and sales program”, added Mr. Howard
Ms. Patterson also serves as the Executive Director of the National Pain Foundation, an organization dedicated to transforming the way pain is understood, assessed, and treated via its Global Pain Initiative.
About Wellness Center USA, Inc.
Wellness Center USA, Inc. (www.wellnesscenterusa.com) is a hybrid healthcare company that combines best in class technologies, software, devices, providers, protocols, goods, and services. It was created to address important healthcare and wellness needs via breakthrough solutions, all centered around the “well-being of the body and mind”. Wellness Center USA, Inc. is the parent company of three businesses reporting consolidated: Stealth Mark, National Pain Centers, and Psoria-Shield.
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At Wellness Center USA, Inc.
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